More » Like Plenty of Fish, Mingle2 offers its users free dating services by posting ads all over the site.
More than once I've clicked on a link that I thought would show me something about my profile but instead took me offsite.
Book of Matches, or Bo M as the site prefers to be called, offers a low-tech experience full of options such as forums, friends lists, and live chat.
Some of Book of Matches' features keep the larger user base growing constantly, such as scrapbooking and blog tagging.
The number of members, features, what makes them different than everyone else and the target markets they serve have all been taken into account.